about.

I'm a Seattle-based creative professional focused on design, storytelling, and user experience. I enjoy connecting the idea to the implementation through design-driven development.

My Design Philosophy

I design because I love to create — to bring something into the world that looks good, functions well, and makes people feel something. At its best, design is invisible; it guides, supports, and enhances human experience without drawing unnecessary attention to itself. But it’s also an opportunity to add beauty — to create moments of delight and clarity that elevate the everyday.

My process is rooted in structure. I approach every project by identifying the most critical issues first, then working outward from the core. Whether it’s a digital product, a visual system, or a creative experience, I believe in building strong foundations — frameworks that support thoughtful, intuitive outcomes. I’m methodical by nature, and I find satisfaction in organizing complexity into clean, accessible solutions.

To me, good design is about more than solving problems — it’s about doing so with intention and empathy. It’s how we reconnect with what matters: people, stories, and experiences. Creativity is our way of putting beauty back into the world. I believe it has the power to make things not just more usable, but more meaningful. I take pride in crafting work that is clear, considered, and human. Whether I’m collaborating with a team or working independently, I aim to bring structure, creativity, and purpose into everything I build.

Dream

Every project begins with a spark — a dream. This is the space where imagination roams freely, unbound by constraints or rules. It’s where ideas are allowed to be big, weird, poetic, or even impossible. Dreaming is about vision: asking what if?, exploring emotion, and uncovering purpose. It’s the emotional foundation of all great design — the place where inspiration starts to take shape before the first sketch is ever drawn.

Design

With a clear dream in mind, design brings structure and intention. This is where ideas are translated into form — not just for beauty, but for clarity, usability, and communication. Design is problem-solving through visual language, composition, and interaction. It’s where I map out how something should feel, function, and guide the user. I aim to build a framework that supports the original dream while adapting it into something tangible and intuitive.

Create

Designs become real through creation. This is the hands-on phase — coding, building, prototyping, animating, assembling. It's where all the abstract work comes together in a form that others can touch, see, or experience. Whether it’s a website, a visual identity, or a digital interface, the act of creating is where intention becomes interaction. I love this phase for its energy and momentum — watching something imagined finally come to life.

Iterate

No design is ever perfect the first time. Iterate is where I return to the work with fresh eyes, feedback, and honesty. It’s the willingness to test, break, refine, and rebuild. Whether through user feedback, usability testing, or my own critical eye, this phase ensures the project not only works — it works better over time. Without failure, we can never make progress, so I lean into failure and embrace the lessons it brings. Iteration is how good ideas become great ones. It’s a reminder that design is not a straight line, but a cycle of improvement and evolution.

That quote has always resonated with me — not just because it’s insightful, but because Walt Disney has been a creative inspiration for me. His ability to dream big while still focusing on the small details of execution that he knew people would feel is something I’ve always admired. He understood that even the most imaginative ideas need people, processes, and collaboration to become real.

That mindset shapes the way I approach my own work. Design isn’t just about how something looks or works — it’s about creating something meaningful with and for people. I care deeply about human-centered design: understanding who I’m designing for, how they interact with technology, and how to make their experience feel intuitive and natural.

Some of my favorite projects have come out of collaboration — working alongside developers, clients, or other creatives to build something better than any one person could create alone. That process of listening, iterating, and solving problems together is where I feel most energized — and where my work feels most alive.

Things I enjoy doing

UX/UI Design
Visual & Graphic Design
Web Design & Development
Audio & Video Production
Drinking Coffee
Visiting Disney Parks